About the guide
About Criminal Defense SEO
A practical guide for criminal defense lawyers who want to understand how search engine optimization works for their practice area, written in plain language.
What we cover
Criminal Defense SEO covers the search side of running a defense practice: how people look for a lawyer after an arrest, how Google decides which firms appear in its regular results and its map pack, and how AI assistants pick the firms they mention. Each guide focuses on one topic and ends with steps a firm can take itself.
How these guides are researched
We start from primary sources: Google Search Central documentation, Google Business Profile guidelines, schema.org definitions and the ABA Model Rules on lawyer advertising. We add what we see in audits of real defense firm websites, without naming clients. We don’t publish ranking guarantees or statistics we can’t source, and we update guides when Google’s guidance changes.
Who publishes this guide
This guide is written and published by SBD Marketing, a marketing company based in the San Francisco Bay Area that works only with criminal defense law firms across the United States. SBD Marketing builds websites, runs SEO and works on AI search visibility for defense firms, and takes on one firm per city.
Get in touch
Business: SBD Marketing
Email: info@sbdmarketing.agency
Book a call: sbdmarketing.agency/scheduling
Serving: Criminal defense law firms across the USA
Based in: San Francisco Bay Area, California
Website: sbdmarketing.agency